Purely Decadent is the brand, and coconut is the flavor. Dairy free: that means no cream, and low in fat and calories. The one thing Purely isn't, it isn't low in flavor. Purely Decadent hit my radar while strolling through the ice cream aisles at my neighborhood supermarket. At first I couldn't believe their claims that a guilt free dessert could taste so good, but made with just a few pure ingredients their coconut-based sorbets and ice creams are my absolute favorite guilt free dessert. Served alongside a rich slice of cake, you wont be disappointed in the least…and you wont feel guilty afterwards.